Brand20 Index for the week of 26th July 2008

Brand20 Index is now live on our site with the latest videos for the week. The main highlights of this week are:

Toyota:

Top Gear is a huge show for automobiles. With millions of people religiously watching the show on Television, Online and on Peer-to-Peer, it can have a huge brand impact. This weeks top video for Toyota was a clip of a previous show where the Top Gear team destroys a pick up truck. Check out for yourself if this truck is really the toughest vehicle money can buy.

Hyundai:

Pilobolus dance theatre does this wonderful and creative piece for Hyundai that was the most viewed video for the Brand. Pilobolus is a famous group and Hyundai does an excellent job in tapping their creative to promote their message: Flexible, Agile and for whatever shape life takes. Check it out:

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